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BlackPink's Official Light Stick

YG Entertainment released the official lightstick for Blinks around the world who anxiously await the group's comeback.

By Krista AlmazanPublished 6 years ago 3 min read
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Check out the official light sticks for other huge KPop acts.

YG Entertainment, one of the "big three" entertainment agencies of South Korea, and the home agency of popular girl group, BlackPink, revealed the group's official light stick two weeks ago.

Revealing the light stick was an important and timely gesture for fans of the group (BLINKs), who haven't seen a new song from their idols in an entire year. Hot on the heels of this big, long-awaited reveal came the news that BlackPink would debut a new song and music video on June 15.

The group has been no stranger to delays and postponements, as most fans know all too well. The debut of their very first single was postponed time after time, and even now, two years after the group's official debut, YG Entertainment continues to struggle with scheduling. BlackPink was originally set to come back in May of 2018, as stated in YG CEO's own updates on social media. But BLINKs are hopeful now that a specific date has been announced for Jennie, Jisoo, Rose' and Lisa's highly anticipated comeback in June.

Blinks can rest assured that the delay only means great things are in store, as YG has proven to take great care of the four-member group in the past, down to every last detail. Their choreography has been highly competitive since day one, forcing other groups to try harder to keep up with BlackPink. Their styling, choreography, sound, and image are no accident, and all delays at this stage in their careers can be attributed to the fine-tuning that we know YG must be engaged in to ensure the group's latest comeback will surpass all expectations.

Revealing BlackPink's light stick was a cool, calculated move on YG management's part, hoping to douse the flames ignited by such a long time passing since BlackPink's last song was debuted.

As more time passes, though, the four-member girl group seems to only gain even more popularity worldwide. Perhaps this length of time has been yet another strategic stroke of genius from YG. BLINKs are ravenous after this long without a comeback. Any new content from BlackPink will surely be devoured and binged until even more records are quickly shattered by this powerhouse group and their loyal fandom.

As you can see in the photograph below, the new light stick looks like a hammer with hearts on either side of the head. It's no surprise that the four members of the group were responsible for this unique design, as anyone who has shipped BlackPink for any amount of time will know that they often sign hearts—either with both arms, by joining hands with other members, or by putting index fingers and thumbs together—at their fans at live shows and in social media posts. This design feels very characteristic of the group.

Also like the group itself, the light stick stands apart from all others. In the video above, several light sticks from other groups are featured. It is easy to see the difference and unique aesthetic of BlackPink's light stick compared to theirs. Similarly, the wildly popular girl group has been standing out, shattering expectations and pleasantly surprising Kpop lovers in every corner of the globe. The simplicity and dominance of a hammer-shaped design, perfectly represents the effortless ease with which BlackPink rose to the top of the Kpop ladder since their debut in late 2016.

The Blink Hammer

BlackPink's Official Light Stick

It's black, it's pink, it's sweet and hard-hitting, just like BlackPink itself.

Those who want to represent BlackPink's fandom can purchase the official light stick from Amazon. It is highly recommended that fans own one if they plan to attend any live shows or concerts. You wouldn't want to be the only fan without a Blink Hammer to light up the crowd!

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About the Creator

Krista Almazan

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