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Trending K-pop Feature ~ BTS

BTS (방탄소년단)'s Breakthrough into Western Media

By Jessy BrindleyPublished 6 years ago 2 min read
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BTS (방탄소년단), also known as Bulletproof Boy Scouts, Bangtan Boys, and most recently Beyond the Scene, have amassed millions of fans since their 2013 debut.

If one were to search on Instagram #bts, you would come up with over 35,000,000 results of images shared with that hashtag.

Just last month, BTS ventured to America to have their American television debut. They performed at the 2017 American Music Awards, guested on The Ellen Show and also on Jimmy Kimmel Live, and have released music with The Chainsmokers, Steve Aoki, and Desiigner.

With their music video of "Mic Drop (Steve Aoki Remix)" being released on November 27, as of November 30 it has reached 34,653,359 views and 2 million likes.

Now for a little information on BTS:

BTS debuted in 2013 with the song "No More Dream." Currently the MV for "No More Dream" sits at 12 million views.

BTS was known at the beginning for their hip-hop style, smooth rap lines, and amazing vocals. Eventually they became known for having extremely difficult dances, which led to the knowledge of BTS being one of the top live-performing K-pop groups of all time.

BTS has seven members, all of whom are able to pull off amazing performances:

  1. Rap Monster/RM ~ Leader/Rapper
  2. Suga ~ Rapper
  3. Jin ~ Vocals
  4. V ~ Vocals
  5. J-Hope ~ Rapper
  6. Jimin ~ Vocals
  7. Jungkook ~ Vocals

While not saying that BTS is THE greatest K-pop group, they definitely are high up on the charts with every single they release, and do not seem to be slowing down with their song and MV releases.

Now, here's a question...

Why do people like BTS?

After going through plenty of K-pop forums, I've found some common answers.

  1. People love the fact that they got to see them grow up as artists from the time they were releasing covers, to their debut, to their American debut, and further. They enjoyed hearing how BTS changed musically throughout the years too, as their music has matured.
  2. Their songs have plenty of meaning. Focusing on the lyrical aspect of BTS songs, it is safe to say their lyrics are ones which you can relate to and which touch the heart. Even if one does not understand Korean, you are able to feel the emotions in the song as you listen, which shows that music crosses language barriers.
  3. They have very unique personalities. Seeing that there are seven members, there is sure to be one member which you are able to relate to, and all of the members are quite funny. Below is a video where you try not to laugh in funny situations involving BTS.

There are many other reasons why people are fans of BTS, and I have just a couple questions for you to think about or to answer.

  1. Why do you like BTS?
  2. What do you think about K-pop groups breaking into the Western entertainment scene?
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